E-commerce Performance Marketing Campaign – Case Study

Client Objective:

Drive high-volume purchases with maximum return on ad spend (ROAS) using targeted digital advertising campaigns.

Our Execution:

Verd Media deployed a performance-driven ad campaign focusing on conversions and ROAS. We optimized creatives, targeting, and bidding strategies across multiple ad sets to achieve maximum efficiency.

Metric	Result
Total Ad Spend	₹573,320.34
Total Purchases	3,044
Average Cost Per Purchase	₹188.34
Total Conversion Value	₹19,227,723.65
Average ROAS	33.54X
Best Performing Ad Set	₹401,343.48 spent for 2,124 purchases at 45.81X ROAS
Lowest Performing Ad Set	₹4,521.83 spent for 3 purchases at 0.47X ROAS

Campaign Highlights:

The Verd Media Advantage:

This campaign is a testament to our expertise in delivering scalable ROI-focused ad strategies. Whether you’re a fast-scaling D2C brand or an enterprise looking to optimize ad spend—Verd Media ensures performance, precision, and profit.